The Advertising Concept Book
Pete Barry
Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how a... čítať viac
EUR
Nedostupné
S Knihomoľ účtom získate zľavu 22%, dopravu zadarmo a zároveň zbierate body, aby ste ušetrili ešte viac s odmenami z vernostného programu.
Podobné knihy
Viac o knihe
Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how a
ISBN / EAN
9780500518984
Vydavateľstvo
Thames & Hudson Ltd
Jazyk
anglický
Formát
Hardback
Deň uvedenia
2016-08-11
Katalógové číslo
186903